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During Prohibition, when the sale of alcohol was outlawed, many bars and taverns were forced ‘underground’. This led to patrons who were planning a night out to whisper or ‘speak easy’ about these establishments. It was Canadian Club® that became the whisky of choice in exclusive bars based on its reputation for quality and authenticity. In fact CC became the #1 smuggled whisky in the U.S. and the original ‘club whisky’ in North America.
With this 3rd release, we celebrate a true original – Canadian Club – creating memorable moments for over 160 years.