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The Paint Your Pride bottle displays a colourful, paint-splattered design against a white bottle to ‘artistically’ house Crystal Head’s original Canadian corn-based vodka. The bottle also integrates additional colours to represent people of colour, transgender, non-binary, intersex, and those across the gender spectrum.
The limited edition vessel has been created in partnership with Kaleidoscope Trust, an international LGBTQIA+ human rights charity founded in 2011. It is led by executive director Phyll Opoku Gyimah, and addresses the subjugation, persecution, and discrimination of LGBTQIA+ people worldwide.
Founder Dan Aykroyd said: “We are proud supporters of the LGBTQIA+ community with continuous global efforts throughout the year. We are fortunate for our partnership and all the impactful work that Lady Phyll and Kaleidoscope Trust do for the community.”